The “Snowball Effect” is the way insider’s describe a project truck that has gone further than originally planned.
When someone gets addicted to customizing a vehicle, there’s a well-known phrase we use in the scene. Any time we notice a person that keeps going deeper with their ride, we say that they “got bit by the bug.”
A custom 2017 F250 on a 12 inch Full Throttle Suspension lift kit with candy red 28x16 Specialty Forged Wheels and wrapped with 42 inch Fury Offroad Tires!
When Extreme Off-Road & Performance’s VP Jordan O’Krinsky started to mod his new truck, he wanted something more than just your typical wheel and suspension package.