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Written by Words: Kristie Bertucci | Photos: Brian McGee

Your very first build is always the most challenging. Just finally going out and starting it can be the most difficult part of it all, but it’s worth it in the end. Octavio “Tavo” Magana experienced this first hand after waiting a couple of years for the right timing to present itself, and 2016 was finally the year he finally came around to customizing a Jeep.

Image of Jeeps' off roading

“We got the opportunity to have the support needed behind our build, so I jumped on it and went to the dealer and purchased this 2015 Jeep Wrangler Unlimited. I knew I was going to rip it apart so I just got the base model and a week later we started on the build.”

Exterior image of Rugged White

Tavo felt a Jeep would make for a memorable experience given all the various modifications that could be done to the popular off-road vehicle. “When I think off-road, Jeeps are the first thing that comes to mind. It’s the perfect vehicle to build off of because there are a ton of aftermarket parts out there making choosing the parts the hardest part of the build.” Interior and exterior images of Rugged White

Although he never really gave the build an official name, everyone’s been referring to it as “Rugged White” because of its color and mods, which includes 22” TIS wheels wrapped in Nitto tires, DUB IR Tint, Westin Automotive LED light bars and a slew of Rugged Ridge parts including the 4” lift kit.

As his first build, Tavo wasn’t out to make something too extreme and opted for function over form. “We weren’t looking for a mall crawler or show queen, and just wanted to build something that can be functional on rough terrain, and I think we accomplished that,” he mentions.

Exterior image of Rugged White

He and his cousin worked countless hours to get the Jeep ready in time for SEMA 2016, with most of the work being done on his driveway other than the suspension, which was done by A3 Fabrication & Performance in Azusa, CA. But now that he has finished his first build, he’s already looking forward to the next one and hopes to continue his newfound passion for as long as he can. “Since this was our first, now we know what we like and don’t like and it gives us better knowledge for next year.”

GEAR: 2015 Jeep Wrangler JKU
    Wheels & Tires
  • 22X12 TIS 539 Monster Edition Wheels
  • 37X13.50R22 Nitto Trail Grappler M/T Tires

  • Suspension
  • Rugged Ridge 4” Lift Kit with shocks installed by A3 Fabrication

  • Exterior
  • Rugged Ridge RRC Rocker Guard Rock Sliders
  • Rugged Ridge 4 Piece All Terrain Flat Fender Flare Kit
  • Rugged Ridge All Terrain Double X Striker Mini Stinger Bumper
  • Rugged Ridge Spartan Grille painted by LA Kustomz
  • Rugged Ridge XHD Rear Bumper
  • Rugged Ridge XHD Gen II Swing and Lock Tire Carrier
  • Rugged Ridge Performance Hood
  • Rugged Ridge Half Doors front and rear painted by LA Kustomz

  • Interior
  • DUB IR Luxury Tint
  • Roadwire red interior
  • Rugged Ridge Jeep Floor Liners
  • Rugged Ridge Eclipse Sun Shade
  • Wild Boar Grab Handles

  • Accessories
  • Rugged Ridge Extreme Heavy Duty 8,500-lb. Winch
  • 50” Westin Automotive LED Light Bar
  • 40” Westin Automotive LED Light Bar
  • Westin Automotive Pillar Lights
  • Westin Overhead LED Light Hoop Mount
  • Rugged Ridge Off-Road Jack Mounting Bracket
  • Hi-Lift Jack

Rugged Ridge | ● Nitto Tire | ● TIS Wheels | ● DUB IR |

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